Advertising Marketing Questions and Answers

Detergent brand priced at Rs. 75 for 750 gms. Elaborate on your positioning strategy for souk & consumer.?


Question:


Answer:
Your question asks something like positioning, which is the third step in the STP model. (Segment / Target Market / Position) You will gain a deeper benevolent on how to position your product by investigating this model.

Segment
View your entire market and group them into segment according to relevant variables. For your product Detergent; this may be age and location. (ie. 18-24s, 25 - 40s, 41- 65 +)

Target
From your market segment identify which groups will be attracted to your product. Flag these market segment as target markets and research them to get the drift what will motivate them to purchase your product.

Position
Identify your products determinant attributes and match them to your target market motivational buying factors. You must find a knob determinant attribute for your target market and communicate it to differentiate your product against the competition. eg. If your product is made from environmentally not detrimental ingrediants investigate how you could position it as an environmentally friendly product to differentiate.

Differentiated positioning lays the foundation for winning marketing strategies.

nb - Develop a positioning grid using price on the y-axis and detergent strength on the x axis to see where on earth your product fits against the competition.




Help please!!?
Question:
How can i make an tale on EBAY without a credit card? they other ask me for credit card and i do not have

Answer:
use phone confirmation and debit account.




slogans of chief indian companies and MNCs?


Question:
e.g. Philips, Sony, Major Airlines, Major Oil Companies, Banks etc.

Answer:
SONY - "Like no other"
what's the question?
nike - only do it
If u had intended tag lines, here are a few of them.

Hutch - everywhere u go our web follows
Kingfisher airlines -Fly the good times
Jet airways- the rapture of flying
LG - Life's good
Videocon - The Indian Multi National
ONGC- Making tomorrow brighter
Bharat Petroleum -Energising lives
HSBC- World's local guard
State Bank of India(SBI)- the nation banks on us
UTI ridge - Solutions for a lifetime
INDIAN(Indian airlines) - New horizons. Enduring values
Hyundai - Drive your way
Chevrolet - For a special flight called duration
Tanishq - Pure Jewellery. Pure Joy
BSNL : Connecting India
Nokia : Connecting People
Indian Railways : Life Line of India
Etc.




Can anybody serve me next to SEO?


Question:
I havent quite gotten Search Engine Optimization down all the same. Can somebody help me?

Answer:
The end post has honest links in broad but both this posting and a previous posting refer you to download an ebook for 68 dollars and 78 dollars respectively (likely the authors posting or affilates taking a cut).

I'm sorry but you can get righteous SEO books with tangible publishers on Amazon or Barnes & Noble or Borders. The top sellers for SEO for Businesses are:

Search Engine Optimization an Hour a Day
SEO for Dummies
The ABC of SEO
Insider SEO and PPC

(all beneath 20 bucks because most are in paperback beside reviews)

Go to the bookstore or order them from Amazon or Barnes and Noble online.

(P.S., as a nonspecific rule you should click on the the person who posted the answer and review their profile and click through their answers to see if they continually post alike links. This is a good indication they are driving traffic to their own site. And anyone next to few postings is a clue as well.)
Precise switch words in your meta tag. And multiple links to your site.
I would recommend getting a good ebook that go over all the topics at foot.

http://www.becomehated.com is probably the best out there. Do a furrow for reviews. It's $67 but In my opinion worth every cent. It will manufacture you understand the integral process a lot better.
I've be studying SEO for three years now and I've studious several things:

(1). Content is King! Be sure your pages are loaded near words that are readable by the search engine spiders and are people-friendly.

(2). Update your content -- look into engines like it when you constantly give new background.

(3). Inbound links from relevant pages. An inbound connection counts as a "vote". The more important the voting page, the more substantial the search engines presume your page is.

Good luck!

Hunter Willis
There are lots of sources for help. Any where on earth from blogs with great information, to online training, to seminar to companies like ours that can consult beside you or do it for you. Here is a list of some of these resources:

Forums:
http://forums.searchenginewatch.com/...
http://forums.seochat.com/
http://www.webmasterworld.com/

Self Study:
http://www.seobook.com

Training:
http://www.searchengineacademy.ca...
http://www.searchenginecollege.com/...

Consulting:
http://www.verticalmeasures.com/...
http://www.webuildpages.com/
So here it is. Unlike popular thought on this business, SEO is not rocket science. It is hard, and take a lot of time, however, if you fluently provide a good website, next to good content, and expose your site to return with inbound links naturally, you will not one and only get appropriate exposure, but you will stay clear from any search engine penalty. Other than that, you can always hire a righteous firm out there. Here are some righteous ones that offer full services and training:

www.seop.com
www.evisibility.com
www.bruceclay.com

adjectives good firms. On top of this, i recommend this book by Aaron Wall: www.seobook.com. I own no affiliation with him at adjectives, his book is one of the best out there.




How have the Marks and Spencer food brand be repositioned through its exposure?


Question:


Answer:
it's changing its representation from the Marks and Spencers of old, which one and only people of a seemingly 'higher' class shopped at, to the unmarked 'M&S'. it's making it seem more modern, while still keeping some of its prestige. - the food advert are a good example for that. it's orifice up new market for it, for younger people, I don`t know.
it's not just see for underwear anymore. it's started to be classed as a good shop for almost everything, but after it's in difficulty of becoming a jack-of-all-trades, because it's trying to be good at too several things, instead of having a focus.
They own always promoted the photograph of quality. I don't see this varying because of the current campaign, but it must be making more folks aware.

Note, I think the electioneer has be excellent, I drool over every advert.
Meg: well according towards to "Company's Food Corpations
of today within is alot like !Webber Bread, Doritos, GoldenGrain
Nabisco, Generalmills, they prefer beside "Business Stocks for
manufactor's contracts depending upon Mark &Spencer branch
excpt Del monty products too! see http://www.companycorpations.com...
I think the media hype has be about positioning the food as aspirational and reinforcing the level, then they enjoy actually done greatly on products to provide a really broad range of services, from gap instore coffee shops, quick service morning/lunchtime snacks, to fresh product range, and even distribution (for commercial/business not individuals!)




Real Estate Networking, implicit Chicago.. what is the best route?


Question:
]I'm a Realtor..Thank God, my business is thriving, I'm looking for new income streams though... where on earth can I network.. which groups can I unify?...

Answer:
I am a Realtor as well and I found the Chamber of Commerce to be an excellent source. You will find builders and other professionals that can impact your business.
Get into sports groups. Join a gym, a ski club, a sailing club... also you should try flipping houses. I hear that authentic estate people construct a ton of money doing that!
get a map




Where can I find information on the history of Marks and Spencer?


Question:
I am writing an essay about how the M&S food brand have been repositioned through its hype, but to do this I need to know more or less the history of the brand.
I have looked through the M&S website as economically as using search engines, but the information I find is solely recent news, zilch about what the company and its promotion used to be like...

Answer:
There be a book published some years ago entitled (I think) 'The Marks & Spencer Story'. It started with the barrows support in 1880 and go right up to about 1990, I assume. Your library might have it or Amazon or, even better, www.abebooks.com
http://www2.marksandspencer.com/thecompa...

http://www2.marksandspencer.com/thecompa...
http://www2.marksandspencer.com/thecompa...
I'll blend in and submit the in plain sight answer:

http://www2.marksandspencer.com/thecompa...
www.wikipedia.com has adjectives the information you need.
http://en.wikipedia.org/wiki/marks_and_s...
The solely information I can give is that Marks and Spencer started as a open market stall selling habrdashery.
Click the link given below. I construe this is the best for your essay-

http://en.wikipedia.org/wiki/marks_&_spe...
Unfortunately I can't be of much assistance to you except to suggest you write to their head bureau - they're the sort of company who would be pleased to help you, I'm sure.
As an aside, I bet you're REALLY glad that within your opening remarks you specifically stated "I hold looked through the M&S website as well as using turn upside down engines..."
Do you ever get the reaction that you wasted your time proverb so! ! !
***HAPPY NEW YEAR !***




can you please support me to do a project report on the topic the role of public relations contained by marketing.?


Question:
for that i want to give the example of coca cola exposure. so please point out the relevant points which can be included in the report

Answer:
u r project report must consists of the following chapter. chapter . introduction to advertising. what is media hype .need for advt.flexibility of advt., objectives of u r study methodology, literature surveyed, period of study, limitations etc. chapter 2. role of announcement in international scenerio and indian scenerio. chapter 3. media hype and marketing relationship chapter 4 your example coca cola company origin or profile network work advertisement bill and other relevant aspects chapter 5 pocket a sample survey of coca-cola users/dealers and their opinion. for that u have to prepare a questionnaire. chapter 6. critical analysis of u r survey, tabulation etc., chapter 77 summery, conclusions and suggestions. appendix; biblography. refer philip kotler marketing. stanton c.b. memoria and palaniswamy poster books. and also research methodology bandarker. all the best.
I'm afraid your cross-question is a bit broad to offer a large amount of helpHowever, one example of advertising/marketing used by Coke is their My Coke Rewards program.

By listing code numbers on their products which can be accumulate & redeemed for prizes, they entice folks to drink more of their product & also pop in their website which is also a form of marketing. Good Luck!!
to the extent that advertising efect is primarily to create awareness of , inform give or take a few, and cause consumers to attempt trials and ake travels to purchase it role is very controlled.
Advertising must therefore be employed as one contained by a mix of a whole length in an integrated marketing communication hard work.
for example combining advertising next to a sales promotion (with couipons, rebate, sales discounts) is more effectual in cuasing consumers to move from merely getting info on the product/service to taking a purchase result.
Advertising's main roles are herefore to inflict a greater audience or perhaps the target audience to be aware of the product/service, win soem information on the quality, availability, features etc. of the product/service, to provoke trials by the public and to create favourable sensation towards the brand .
Other roles are also to help surrounded by reinforcing the brands features (equity, promise, strength etc), creating top-or-the-mind awareness of the product, and helping to remind people that it is still 'there'.
this is in recent times a brief but more can be discussed
advertising have the major role surrounded by the marketing .
different type of advertisement is :
medium (tele adds,radio)
within newspaper
pemplates
banner




Anyone know of Free Advertising forums and/or safelist?


Question:
Anyone know of free advertising forums and/or safelist? I want to flaunt an online business. Can you give me the relationship or adress? thanks

Answer:
www.craigslist.org
Yes. TrafficHoopla is a great place to start. That's where on earth I start all my personal ad campaigns. Good luck.
http://traffichoopla.com/cgi-bin/ref.cgi...

If you enjoy any questions, email me at: henry2007@boxbe.com
You can try this free selling forum at: http://www.workathomebusinessopportunity...

You can try this great safelist for free at: http://butterflywebworks.com/safemailer/...
Startupnation.com is a new free site you can link and advertise free for very soon any way. The are exit their market place for hype soon in 2007, place your attach now for their premier FREE!
List it on WormPortal.com
They grant free listings
http://www.wormportal.com/why.htm...
I have tons free advertising and promotional resources at http://hotblaster.com and simply put up a free $50 PPC credit link also
One of the best resources for free internet public relations can be found at the link below. They also submission a free "proven" system for utilizing the power of free advertising to deliver consistent traffic to your website.

http://www.preferredpromoz.com/freeads-d...
For Free Targeted Traffic to your website, Check out
Traffic Swarm at
http://www.trafficswarm.com/go.cgi?60185...

You can weave for Free!




I hold a impressively successful website and i would resembling to place ad on it to generate revenue. What G00GLE a.d.sense. .?


Question:
I have a severely successful website and i would like to place ad on it to make revenue. What G00GLE a.d.sense alternitive can i use to do so that doesn't require a social surety number or a huge amount of page views a daylight (like 500000). By the way, my site have no adult content. DO NOT try to convince me to use my social indemnity number on the internet, because let's just read out i've had a discouraging experiance before.
I enjoy tried many companies that be scams such as Bidertiser and Oxado. And G00GLE a.d.sense and Yahoo Publishers and the rest of the biggies require social collateral numbers! Please help me formerly i completly give up!

Answer:
As stated by others, exposure networks (both banner and contextual) require your SSN because of due considerations. They report to IRS the income they paid to their publishers, and in need that number, they can't report it to Uncle Sam. Even the big affiliate programs such as Commission Junction and the Amazon Associate Program will ask for your SSN

If you don't want your SSN number, you can:

- Get a Tax ID from the IRS and give that EIN instead of your SSN. You can find adjectives information on how to get an EIN from the IRS website http://www.irs.gov/businesses/small/arti...

- Do not associate ad networks from contextual networks such as G00GLE a.d.sense to emblem ad networks such as Tribal Fusion because adjectives will require your SSN (unless you get yourself an EIN). Sell your own ad yourself. Get PhpAdsnew http://www.phpadsnew.com to serve your banners (it is a great free tool) and provide real-time statistics to your advertisers. Prepare your medium kit and put a relationship prominently on your site that people can flog with you. Plan out the spaces that you will deal in -- e.g. banner ad, leaderboards, rectangles, text ad, skys, etc.

Otherwise, if you get your EIN you can try to apply to the following:

Banner promotion network:

- Burst Media http://www.burstmedia.com
- Fastclick (ValueClick). http://www.fastclick.com
- Advertising.com. http://www.exposure.com
- Tribal Fusion http://www.tribalfusion.com

Contextual advertising networks.

- G00GLE a.d.sense https://www.G00GLE.com/a.d.s.e.n.s.e/..
- Yahoo! Publishing Network http://publisher.yahoo.com/
- Intellixt http://vibrantmedia.com/site/web_01a5.ht...
- Quigo Adsonar http://www.quigo.com/adsonarexchange.htm...
- IndustryBrains http://www.industrybrains.com
- Commission Junction Evolution http://www.cj.com
- Kanoodle Brightads http://www.kanoodle.com/about/brightads
- Clicksor http://www.clicksor.com/affiliate_progra...
- Contextweb http://www.contextweb.com/
- Bidclix http://www.bidclix.com/
They are probably asking for your social financial guarantee number because they will be required to issue you a 1099 for what they pay you, and will inevitability it for that. Surely they aren't going to actually put your social deposit number on a website for all to see! ??
Then you may be stuck public relations for gambling websites. Then tend not to ask oodles questions. Also enjoy you considered call associates on the phone? Setup the account over the phone, or only just use your phone number for your SSN?
They require either your SS# or your EIN# as for 1099 forms for the bring to a close of the year. Without this, they can't claim it for an expense.
Judy hit it on the nose as to why they ask for your SS#. Since you don't want to use it, afterwards your best alternative is to is to register your business and get an Employer Identification Number. It too is 9 digits and can used surrounded by place of your personal SS#.

Contanct your state's department of Revenue to find out where you call for to go to do this.

Good luck!

Hunter W
http://www.webstoresolutions.com...
http://www.eHalfOff.com
http://www.printing-information.web...
I have other not as involved (and are legit) sponsors available at http://hotblaster.com underneath sponsors if you want to check them out.
Thanks
Anyone who is planning on acually paying you money will need your social protection number or your tax ID . . . If they don't inevitability it. . . then you should not use them because they are more than plausible going to stiff you. . . . You have to pay envelope taxes, so you have to own a tax number. You can put contained by a bunch of random numbers. . . . but thats levy fraud and the IRS will not be forgiving when they catch you. . . .
Seems that you requirement to do a little bit of reading to gain more insight around a.d.s.e.n.s.e. Don't worry, I hold just created webpage full of articles to hand over you an idea where on earth to go subsequent. Follow the link below to swot up more. You may find your question answered by one of the articles published near. Learn from the experience netpreneurs...




Internal vs External Links: What are they?


Question:
What is the meaning of both Internal and External links? Are the rumors true if you enjoy to many of respectively your website could be penalized or debarred from the search engines?

Answer:
Um, the answer above is in recent times flat out wrong.

Internal Links: These are links WITHIN your site. For example, your navigation to your product page, contact us, home page, privacy policy, etc. Those are all internal links. Hint: They join WITHIN your site. These can be absolute (complete path) or relative (partial path). I recommend entire so you have smaller amount of a chance of server error. Also, if you are worried just about the search engines, use the rel="nofollow" within your anchor tag that point to your non-marketing page (i.e. contact us, privacy, about us, etc.).

External Links: While this can be stated these are links on your site to network pages outside of your domain, it is sometimes referenced links coming into your site from other domains. However, those links are collectively referenced as "incoming links" or "back links". So, sites that you cooperation to would be classified as "external links".

Stop worrying about what the rummage engines think and concentrate on your company. Give them what they want, and if you do so properly, you will probably be in compliance near the search engines as economically.

Webmasters that have page with 100-200 links - how is that beneficial to a company. It isn't.
internal: incoming (from other sites to your site ) and
external: outgoing (from your site to external sites)

if your site has too various links to external sites you could be considered as a link arable farm. not good.

if you hold too many links heading towards your site from other sites beside bad reputation (link farms) it does not affect you. You will not be debarred for that because you are not responsible for the actions of others who enjoy created links to your site.

frankly, i have no model how much is 'too many' but let's make a slapdash guess: over 100-250 per single page
Internal links are links pointing to your subpages on your domain. External are links pointing to other websites i.e other domain names.

No!

Karl
http://www.machgoo.ws
lol the first answer to this examine .. i simply cudnt stop my laughter.
Well, guys enjoy already answered the question ... Internal Links = Pages allied within your website .. External Links = Links referring to other sites from your domain.
Good Question though.




I want to receive into the modeling business?


Question:
People have told me I hold the potential and the looks, but I dont know where to start. Do I entail an agent? what are some good agencies and how do i contact them? Answer everything possible. Please know what you are chitchat about dont a moment ago give me a association. Expirenced please answer!

Answer:
It depends on where you live. It is profoundly of work and there is like mad of money involved to get started. You necessitate to get comp cards done. So that channel you have to carry professional pictures take (commerical style, not portrait style) Get cards printed up beside your name and stats. Or you could skulk until a scout comes to your area, or try and find a talent agency surrounded by your area. Modeling is a glorious stress job. If you expect you can handle constant rejection, of too soaring, too short, too fat, etc. afterwards go for it! These days an just right model is at least 5'9", and a size 4 or smaller quantity. Meaning approx 120lbs.
This is a very competitive business, and u r too dated to be starting now
try a Mary-k consultant Thea offered my mom a modeling mission look them up and ask around... good luck




I requirement an theory for a website please comfort!1!!?


Question:
i am selling electronics, clothes, and sneakers

Answer:
At least two sites, as clothes and sneakers step together.
Keep the electronics seperate, and only join other tech type items there. Computers, cameras, watches conceivably.
I'm not following exactly what you are asking. Do you want to know how you could set up a website to incorporate all three?
produce 3 separate sites, market respectively site to its respected consumers and links 3 sites in to the gridiron for cross-selling.
Good place to start is ebay or yahoo auctions
I would strongly suggest 2 different websites. Keep apparel & electronics seperated. A combined website may confuse ancestors & keep them from making purchases or even visit your site let alone recommend your site to others. Stick to 2 seperate websites & you should do just fine.
Pay for professional consultants or you will come to nothing.
You may start with eBay, till you gain your own URL. You may contact Vsplash / indiatimes or www.economicalhost.com they may be able to offer you a workable solution to satisfy your requirement.




Website design!!!?


Question:
Please help selling electronics, clothes, and sneakers

Answer:
ebay!! or in poor health do it for you www.trade4u.ie
uuh, for electronics, give features, colors, flowing instruction manuals, extra pieces,
shoes, colors, trend (Camo, pink panther/leopard etc.) clothes: remember cliques, season, seasonal colors, sizes, fabircs(cotton, spandex, etc.) and condition all are surrounded by!
go straight to eBay.com and start selling...electronics and clothes are the biggest selling items on nearby.
1st thing.. recover money on hosting your site, your domain, and adverizing... check out http://www.BitTraffic.com if you sign up we'll give you 20% rotten your first month.
It sounds like you are trying to be tesco or argos.

The best instrument to start this off is to create a area.

example:
Country: japanese products only
ebay
www.friday-ad.co.uk




Law Firm Marketing: What is the best canon firm Marketing for my imperative firms website, preferably free ruling firm Mar


Question:
Law Firm Marketing: What is the best free online law firm Marketing for my directive firms website?

Answer:
You can market your directive firm by submitting it to free law firm marketing directories.

Here are two FREE imperative firm marketing sites to get you started.
Law Firm marketing 1, http://fatlaw.us
Law Firm marketing 2, http://smartlawyersearch.com
Your best choice is hiring me to telephone call consumers and businesses in your nouns and offer a discount or something free. I am a Telephone Communications Expert of heaps years.




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